Brand Strategy
A realistic and timely series of actions to support your existing or future brand. Gain insights on how to bring your new brand to life or how to take your existing brand to the next level with a tailored brand strategy and design recommendations.
We know that a positive perception of a brand doesn’t happen by accident. Brand strategy gives your business a reliable brand plan created with insight and a wealth of experience, to help your brand perform at its best.
Workshop & Reporting Inclusions
Discussion and audit of current brand issues, existing marketing tactics and channels.
Establish and communicate short, medium and long term company and brand objectives.
Review market forces, including a SWOT (strengths, weaknesses, opportunities, and threats) analysis of competitors.
Brainstorm key messaging needs and unique selling propositions to bring to the market in the future.
Define your target market and segmentation, including ideal client profiling.
Discuss any current internal requirements that need to be changed to implement the strategy.
Look outside the company and market segment for insights to succeeding in current and future brand territories.
Look at desired market brand positioning, brand personality and potential tools that can bring the brand strategy to life.
What We Deliver
- Brand Project Planning
- Brand Workshop
- Brand Recommendations & Insights Report
- Finalised Brand Strategy
Timeline
- Our brand strategy service generally takes 3-4 weeks from project approval to final delivery.
Pricing
- Contact us for a customised quote to suit your brand strategy requirements.
Why work with us?
1
Full service approach to all your ongoing design needs
2
In-house digital agency guided by brand strategists
3
Transparent pricing with no hidden charges
Who We Do It For
In our 20-year history, we have covered almost every industry, from health and fitness, to education, technology and FMCG brands. Working with brands in Melbourne, across Australia and overseas, we enjoy telling the brand stories of clients large and small. We work with brands you know, and brands you will soon know.
Watch Our Branding & Design Showreel
Please enjoy our branding and design showreel – a brief highlight of the extensive branding and design work we have delivered for our clients over the years. Whether it is a new brand name, new packaging design or a full rebrand, book a meeting with us today to discuss the hopes and dreams for your brand.
