Client: Stoic Built
Building Success: Stoic Built’s Reinvented Brand
Brand Strategy Brand Design Brand NamingStoic Built, committed to preserving the legacy of fine craftsmanship in carpentry and setting a new benchmark of excellence in modern-day carpentry, turned to us to elevate its brand through strategic brand development and creative design.
We embarked on a comprehensive brand consultancy journey with Stoic Built. Understanding the company’s ethos deeply rooted in generational craftsmanship, we crafted a brand strategy that was progressive and honoured tradition while embracing modernity. Our approach included a complete rebranding effort to redefine Stoic Built’s visual identity and messaging.
Crafting Stoic Built’s Brand Identity
We began with a thorough analysis of Stoic Built’s market position and competitive landscape. Collaborating closely with the team, we unearthed the compelling origin story behind the brand. This narrative became central to our branding design, influencing everything from logo creation to brand colour palette selection.
Bellman developed a suite of brand assets that included a distinctive logo symbolising craftsmanship and reliability. We extended this design language to essential collateral such as business cards, letterheads, and a polished PowerPoint presentation. Each piece was crafted to reflect Stoic Built’s commitment to excellence and its renewed focus on quality carpentry services.
Setting the Benchmark of Carpentry Excellence
The collaboration with Bellman empowered Stoic Built to establish a new benchmark in the carpentry industry. The refreshed brand identity resonated with both existing clients and new prospects, positioning Stoic Built as a trusted partner for building rectifications, installations, and beyond.
With enhanced brand design and brand assets, Stoic Built now stands out in a crowded marketplace, embodying reliability, professionalism, and superior craftsmanship.
